Michael Jackson MTV Award Gets $51,200

Presented at MTV's first-ever annual Video Music Awards Ceremony in 1984

June 24, 2012
By James Massey

(Source: WhatSellsBest.com) - On Sunday, a historic MTV Award presented to Michael Jackson in 1984 fetched a top bid of $40,000 (Total cost was $51,200 after buyers premium). But, some thought the award was worth far more.

The award wasn't just a significant piece of the Pop Star's memorabilia, it also represented a major turning point in music history.

Julians
Image: Julien's
Historically Significant Bargain?

The twelve inch tall award was described by Julien's Auctions as; "An MTV Moonman for Viewer's Choice, awarded to Michael Jackson in the year 1983-1984 for his "Thriller" video."

The 1984 Moonman is historically significant, because it was also presented at MTV's first-ever annual Video Music Awards Ceremony (VMA).

The MTV event, broadcast live from New York City's Radio City Music Hall on September 14, 1984, was in many ways symbolic of the titanic shift towards music videos happening at the time.

With the award belonging to a major cultural icon like Jackson, and also being tied to a significant historical event. Julien's auctioneer expressed his opinion of value several times during the auction. Saying he believed the award was worth $100,000, and that he thought it was going for a bargain price.

Knowing about Jackson's other '84 MTV Moonman, for Choreography on "Thriller" which sold for $64,000 in 2011. I was also surprised the price didn't climb higher, but my expectations were closer to a $50,000 (plus buyers premium) range.

In another notable sale at the same auction... Jackson's handwritten lyrics for 'Billy Jean' fetched $32,500 ($41,600 after buyers premium).

Michael Jackson's MTV 'Peoples Choice Award Presentation (Source: Youtube)


More about the Michael Jackson MTV Moonman Award auction.

The event facilitated by Julian's Auctions took place in Beverly Hills, California, on June 23rd an 24th. Michael Jackson's MTV Moonman Award on Sunday, June 24, 2012.

The winning bid was $40,000, plus a 25% buyer's premium ($10,000), and an additional 3% online buyers premium ($1,200). Total cost to the online buyer was $51,200.

See Julian's Auctions listing for more details and close-up photos of the award.

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