FOUND > Rare 'Hot Wheels' Toy Worth $150,000

In 1969, Dad tells Son; "It May Be Valuable Someday."

Goya print
The 1969 Hot Wheels Beach Bomb prototype.


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

April 5, 2017
By James Massey, What Sells Best News

SALT LAKE CITY, UTAH (VIDEO) – A man brought a vintage toy Hot Wheels car he received as a boy, from his dad, to Antiques Roadshow for an appraisal. Turns out it's a rare prototype worth up to $150,000.

The car, a 1969 Hot Wheels Beach Bomb prototype came from the man's father, a foreman at Mattel in the 1960s. He gave the prototype car to his boy after it failed a play test... suggesting his son keep it safe, because; "it may be valuable someday." His son did just that. And the car sat in a trunk, in near-mint condition, for almost 50 years.

The Flaw that Made the 'Holy Grail' of Hot Wheels

The 1969 Hot Wheels Beach Bomb prototype (also known as a Rear-Loader Beach Bomb), was modeled to resemble a surfers VW Bus, with two surfboards hanging out the back window. An unforeseen design flaw led to a very small number being produced.

When the prototypes were built, Mattel play tested them to make sure they would work okay with their play sets and stunt tracks. Unexpectedly, the Beach Bomb prototype failed testing. Because the car was top-heavy and unable to negotiate high-speed corners, it was also too narrow to effectively roll on the Hot Wheels track.

Shortly thereafter, Hot Wheels modified the vehicle, lowering its center of gravity, by cutting away the roof and installing a full-length sunroof. They also extended the side fenders to better fit the track and provide a new way to store the plastic surfboards on the sides of the vehicle. The updated design is known as a 'Side-loader' among collectors.

Because of the changes, only a small number of the original 'Rear-Loader' Beach Bomb prototypes are known to exist. Roadshow appraiser Grant Zahajko illustrated this well by saying; "Well, we've done a lot of research on this. I have also spoken to one of the expert Hot Wheel collectors in the country today. And what we know about this actually is that there's 40 different variations of the prototypes from this line. All various colors. However, the most popular one being the pink rear loader. If you've seen pictures of that one before."

All added up, this makes the car in near mint condition, extremely rare. But, according to Zahajko, this car, a red version with clear windows may be among the rarest of them all.

Estimated Value: $100,000 - $150,000

A pink Hot Wheels 'Rear Loader' made an appearance on History's Pawn Stars (Season 11, Episode 22) back in 2015. When a man brought his 1969 Beach Bomb prototype into the shop to sell it to famed Pawnshop owner Rick Harris. Pawn Stars toy expert, Johnny Jimenez, valued the car at $100,000. The seller offered to sell at $140,000, however, Harris was only willing to go to $70,000. They were unable to make a deal.

Antiques Roadshow appraiser Grant Zahajko, indicated the added scarcity of this particular prototype being near mint condition, with its provenance, red color and clear windows... literally made it, the "Holy Grail of Hot Wheels." He then gave it a $100,000-$150,000 auction estimate.

See The Full Appraisal

The full appraisal video, transcript and additional photos of the Hot Wheels car can be seen at the PBS Antiques Roadshow website here.

Top 25: Vintage Hot Wheels on eBay

The following list today's current Top 25 active Hot Wheels auctions sorted by highest-bid on eBay, worldwide (Top 25: Diecast Vehicles).


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

Hot Wheels Redline 1969 Custom AMX Blue with Ed Shaver Stickers Mint Condition

High Bid: $1,775.00
Bids: 47
Time Left:
2d 19h 16m


HOT WHEELS REDLINE NICE LARGE LOT OF REDLINES VERY GOOD BEGINNER LOT

High Bid: $902.00
Bids: 42
Time Left:
19h 34m


redline hot wheels original rose olds 442 with stickers mint

High Bid: $837.77
Bids: 11
Time Left:
3d 18h 14m


Hot Wheels Redline 1971 Oldsmobile Olds 442 Blue Near Mint Condition

High Bid: $808.00
Bids: 13
Time Left:
2d 18h 51m


Hot Wheels Redline 1968 Custom Ford Mustang Light Blue with Louvered Windows NM

High Bid: $785.00
Bids: 35
Time Left:
2d 19h 1m


DTE 1971 HOT WHEELS REDLINE # 6467 METALLIC PINK OLDS 442 W/WHITE INTERIOR US

High Bid: $751.00
Bids: 8
Time Left:
3d 19h 13m


2018 Hot Wheels RLC Original 16 Display Set 50th Anniversary -PREORDER-CONFIRMED

High Bid: $750.00
Bids: 15
Time Left:
2d 16h 8m


Hot Wheels Redline Bright Rose Olds 442 in Near Mint Condition NO RESERVE

High Bid: $670.00
Bids: 18
Time Left:
3d 20h 1m


🔥 Hot Wheels 1995 Treasure Hunt - ‘67 CAMARO + 2 Camaros 🔥 1967 Hotwheels

High Bid: $670.00
Bids: 20
Time Left:
3d 21h 52m


Hot Wheels RLC Pink Candy Striper Chevy 55 Gasser # 34/4000

High Bid: $660.00
Bids: 25
Time Left:
2d 11h 45m


1967 hot wheels custom volkswagen's complete set.

High Bid: $620.00
Bids: 12
Time Left:
1d 10h 45m


$ Hot Wheels Factory Sealed Set Mainline 2014 Complete Unopened LIMITED 90/450!

High Bid: $599.99
Bids: 1
Time Left:
4d 21h 39m


Hot Wheels Redline 1968 Custom Mercury Cougar Aqua Dark Interior Mint Condition

High Bid: $567.00
Bids: 15
Time Left:
2d 19h 6m


Hot Wheels Redline Evil Weevil,Purple,Very Rare !!!

High Bid: $535.00
Bids: 22
Time Left:
1d 15h 22m


HOT WHEELS GOLD 442 BLANK BASE PROTOTYPE ON MOCK UP CARD LARRY WOOD COLLECTION

High Bid: $535.00
Bids: 51
Time Left:
3d 20h 9m


Hot Wheels Redline Olds 442,Light Blue Nice 

High Bid: $531.00
Bids: 13
Time Left:
1d 15h


Hot Wheels Redline 1970 Peeping Bomb Purple with Orange Headlights Mint

High Bid: $516.51
Bids: 17
Time Left:
2d 19h 31m


Hot Wheels Redline Olds 442,Light Green,Very Nice 

High Bid: $515.00
Bids: 12
Time Left:
1d 14h 44m


Hot Wheels Redline 1976 Flying Colors Cutoff Canyon Super Van Blue with Flames N

High Bid: $510.00
Bids: 11
Time Left:
2d 18h 46m


Hot Wheels 1995 Treasure Hunt 67 Camaro #3 Of 12. 1/10,000

High Bid: $500.00
Bids: 2
Time Left:
3d 19h 45m


$Hot Wheels Factory Sealed Set Mainline 2012 Series 412 Cars Complete #254/500 !

High Bid: $499.00
Bids: 1
Time Left:
4d 21h 20m


Vintage Hot Wheels Red Line 1/64 Green 1970 Olds 442 in nice condition

High Bid: $489.00
Bids: 15
Time Left:
1d 14h 15m


2007 Hot Wheels Real Riders ‘83 Chevy Silverado Series 8, # /3000 Very Rare

High Bid: $465.00
Bids: 29
Time Left:
3d 14h 31m


HOT WHEELS RLC 1968 REPLICA SWEET 16 SET OF 5 NO BOXES LOOK! GLOBAL SHIP

High Bid: $450.00
Bids: 1
Time Left:
3d 13h 39m


Hot Wheels 2013 RLC BRE DATSUN 510 with protecto.

High Bid: $440.00
Bids: 1
Time Left:
1d 18h 39m