FOUND > Rare 'Hot Wheels' Toy Worth $150,000

In 1969, Dad tells Son; "It May Be Valuable Someday."

Goya print
The 1969 Hot Wheels Beach Bomb prototype.


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

April 5, 2017
By James Massey, What Sells Best News

SALT LAKE CITY, UTAH (VIDEO) – A man brought a vintage toy Hot Wheels car he received as a boy, from his dad, to Antiques Roadshow for an appraisal. Turns out it's a rare prototype worth up to $150,000.

The car, a 1969 Hot Wheels Beach Bomb prototype came from the man's father, a foreman at Mattel in the 1960s. He gave the prototype car to his boy after it failed a play test... suggesting his son keep it safe, because; "it may be valuable someday." His son did just that. And the car sat in a trunk, in near-mint condition, for almost 50 years.

The Flaw that Made the 'Holy Grail' of Hot Wheels

The 1969 Hot Wheels Beach Bomb prototype (also known as a Rear-Loader Beach Bomb), was modeled to resemble a surfers VW Bus, with two surfboards hanging out the back window. An unforeseen design flaw led to a very small number being produced.

When the prototypes were built, Mattel play tested them to make sure they would work okay with their play sets and stunt tracks. Unexpectedly, the Beach Bomb prototype failed testing. Because the car was top-heavy and unable to negotiate high-speed corners, it was also too narrow to effectively roll on the Hot Wheels track.

Shortly thereafter, Hot Wheels modified the vehicle, lowering its center of gravity, by cutting away the roof and installing a full-length sunroof. They also extended the side fenders to better fit the track and provide a new way to store the plastic surfboards on the sides of the vehicle. The updated design is known as a 'Side-loader' among collectors.

Because of the changes, only a small number of the original 'Rear-Loader' Beach Bomb prototypes are known to exist. Roadshow appraiser Grant Zahajko illustrated this well by saying; "Well, we've done a lot of research on this. I have also spoken to one of the expert Hot Wheel collectors in the country today. And what we know about this actually is that there's 40 different variations of the prototypes from this line. All various colors. However, the most popular one being the pink rear loader. If you've seen pictures of that one before."

All added up, this makes the car in near mint condition, extremely rare. But, according to Zahajko, this car, a red version with clear windows may be among the rarest of them all.

Estimated Value: $100,000 - $150,000

A pink Hot Wheels 'Rear Loader' made an appearance on History's Pawn Stars (Season 11, Episode 22) back in 2015. When a man brought his 1969 Beach Bomb prototype into the shop to sell it to famed Pawnshop owner Rick Harris. Pawn Stars toy expert, Johnny Jimenez, valued the car at $100,000. The seller offered to sell at $140,000, however, Harris was only willing to go to $70,000. They were unable to make a deal.

Antiques Roadshow appraiser Grant Zahajko, indicated the added scarcity of this particular prototype being near mint condition, with its provenance, red color and clear windows... literally made it, the "Holy Grail of Hot Wheels." He then gave it a $100,000-$150,000 auction estimate.

See The Full Appraisal

The full appraisal video, transcript and additional photos of the Hot Wheels car can be seen at the PBS Antiques Roadshow website here.

Top 25: Vintage Hot Wheels on eBay

The following list today's current Top 25 active Hot Wheels auctions sorted by highest-bid on eBay, worldwide (Top 25: Diecast Vehicles).


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

ORG 1960's MATTEL HOT WHEELS REDLINE 48 CAR COLLECTION IN ORG COLLECTORS CASE NR

High Bid: $6,655.00
Bids: 20
Time Left:
2d 1h 30m


vintage hot wheels redlines lot

High Bid: $1,536.27
Bids: 11
Time Left:
2d 10h 58m


Hot Wheels Redline Sugar Caddy Purple 1969 Very Nice Condition

High Bid: $1,375.00
Bids: 19
Time Left:
9d 9h 27m


1995 Hot Wheels Treasure Hunt Set. JC Penny 67 Camaro VW Bug

High Bid: $1,165.00
Bids: 22
Time Left:
5d 16h 50m


Hot Wheels 2009 - Military Rods Complete Set - Silverado, Civic, Mustang, 442 +

High Bid: $1,025.00
Bids: 35
Time Left:
2d 10h 42m


1969 Redline Hot Wheels Purple Mustang Boss Hoss Vintage Die-cast Toy Car

High Bid: $756.00
Bids: 26
Time Left:
17h 52m


2017 Hot Wheels Super Treasure Hunt 67 Camaro Lot of 15

High Bid: $750.00
Bids: 20
Time Left:
1d 7h 53m


2017 Hot Wheels MEA Dinner Dance VW Drag Bus

High Bid: $703.00
Bids: 2
Time Left:
1d 15h 54m


2014 Hot Wheels RLC Pink 55 Chevy Bel Air Gasser Candy Striper Low #218/4000!

High Bid: $496.05
Bids: 21
Time Left:
5d 19h 30m


HOT WHEELS 2015 RLC CANDY STRIPER 55 CHEVY BEL AIR GASSER 2739/4000 VERY RARE

High Bid: $490.00
Bids: 8
Time Left:
2d 17h 33m


Hot Wheels Redline 1969 Loose Magenta Olds 442 Original Black Spoiler Rare

High Bid: $386.00
Bids: 23
Time Left:
12h 23m


FANTASTIC HOT WHEELS REDLINE MUTT MOBILE IN MAGENTA FROM LARRY WOOD COLLECTION

High Bid: $381.51
Bids: 21
Time Left:
17h 52m


1969 HOT WHEELS REDLINE BEACH BOMB OLIVE DARK INT UNPUNCHED BLISTERPACK MINT!

High Bid: $370.00
Bids: 6
Time Left:
22h 55m


Hot Wheels Redline Rare Purple TNT Bird

High Bid: $362.00
Bids: 14
Time Left:
1d 17h 34m


2011 Hot Wheels #22 VINTAGE RACING John Morton's BRE DATSUN BLUEBIRD 510 *RR *

High Bid: $351.00
Bids: 7
Time Left:
2d 14h 39m


2011 Hot Wheels #22 VINTAGE RACING John Morton's BRE DATSUN BLUEBIRD 510 *RR *

High Bid: $341.00
Bids: 8
Time Left:
2d 16h 54m


HOT WHEELS DATSUN BLUEBIRD 510 LOT - RLC PINK PARTY REAL RIDERS CAR CULTURE

High Bid: $341.00
Bids: 29
Time Left:
3d 15h 9m


Hot Wheels Redline Original 16 Custom Mustang Good condition with Collectors Pin

High Bid: $320.99
Bids: 9
Time Left:
2d 16h 1m


Hot wheels Redline Watermelon Store Display Custom Mustang VERY RARE CAR

High Bid: $315.00
Bids: 5
Time Left:
6d 17h 47m


Hot Wheels Redline Sugar Caddy in Blister Pack

High Bid: $310.00
Bids: 13
Time Left:
6d 18h 10m


2 Vintage Mattel Hot Wheels Red Line Classic 32 Ford Vicky Hot Pink 1968

High Bid: $296.14
Bids: 10
Time Left:
3d 12h 26m


Hot Wheels Speed Machines 599XX zamac

High Bid: $280.59
Bids: 9
Time Left:
3d 17h 49m


HOT WHEELS PROTOTYPE RESIN TAN HOT BIRD FROM LARRY WOOD COLLECTION

High Bid: $261.00
Bids: 11
Time Left:
1d 18h 45m


VTG HOT WHEELS THE HEROES 6 CAR SET FROM LARRY WOOD COLLECTION

High Bid: $260.00
Bids: 12
Time Left:
1d 18h 47m


16 Hot Wheels Redlines Lot Vintage Original

High Bid: $256.00
Bids: 9
Time Left:
10h 28m