FOUND > Rare 'Hot Wheels' Toy Worth $150,000

In 1969, Dad tells Son; "It May Be Valuable Someday."

Goya print
The 1969 Hot Wheels Beach Bomb prototype.


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

April 5, 2017
By James Massey, What Sells Best News

SALT LAKE CITY, UTAH (VIDEO) – A man brought a vintage toy Hot Wheels car he received as a boy, from his dad, to Antiques Roadshow for an appraisal. Turns out it's a rare prototype worth up to $150,000.

The car, a 1969 Hot Wheels Beach Bomb prototype came from the man's father, a foreman at Mattel in the 1960s. He gave the prototype car to his boy after it failed a play test... suggesting his son keep it safe, because; "it may be valuable someday." His son did just that. And the car sat in a trunk, in near-mint condition, for almost 50 years.

The Flaw that Made the 'Holy Grail' of Hot Wheels

The 1969 Hot Wheels Beach Bomb prototype (also known as a Rear-Loader Beach Bomb), was modeled to resemble a surfers VW Bus, with two surfboards hanging out the back window. An unforeseen design flaw led to a very small number being produced.

When the prototypes were built, Mattel play tested them to make sure they would work okay with their play sets and stunt tracks. Unexpectedly, the Beach Bomb prototype failed testing. Because the car was top-heavy and unable to negotiate high-speed corners, it was also too narrow to effectively roll on the Hot Wheels track.

Shortly thereafter, Hot Wheels modified the vehicle, lowering its center of gravity, by cutting away the roof and installing a full-length sunroof. They also extended the side fenders to better fit the track and provide a new way to store the plastic surfboards on the sides of the vehicle. The updated design is known as a 'Side-loader' among collectors.

Because of the changes, only a small number of the original 'Rear-Loader' Beach Bomb prototypes are known to exist. Roadshow appraiser Grant Zahajko illustrated this well by saying; "Well, we've done a lot of research on this. I have also spoken to one of the expert Hot Wheel collectors in the country today. And what we know about this actually is that there's 40 different variations of the prototypes from this line. All various colors. However, the most popular one being the pink rear loader. If you've seen pictures of that one before."

All added up, this makes the car in near mint condition, extremely rare. But, according to Zahajko, this car, a red version with clear windows may be among the rarest of them all.

Estimated Value: $100,000 - $150,000

A pink Hot Wheels 'Rear Loader' made an appearance on History's Pawn Stars (Season 11, Episode 22) back in 2015. When a man brought his 1969 Beach Bomb prototype into the shop to sell it to famed Pawnshop owner Rick Harris. Pawn Stars toy expert, Johnny Jimenez, valued the car at $100,000. The seller offered to sell at $140,000, however, Harris was only willing to go to $70,000. They were unable to make a deal.

Antiques Roadshow appraiser Grant Zahajko, indicated the added scarcity of this particular prototype being near mint condition, with its provenance, red color and clear windows... literally made it, the "Holy Grail of Hot Wheels." He then gave it a $100,000-$150,000 auction estimate.

See The Full Appraisal

The full appraisal video, transcript and additional photos of the Hot Wheels car can be seen at the PBS Antiques Roadshow website here.

Top 25: Vintage Hot Wheels on eBay

The following list today's current Top 25 active Hot Wheels auctions sorted by highest-bid on eBay, worldwide (Top 25: Diecast Vehicles).


FIND > 1969 Hot Wheels | Beach Bomb | Prototype

1995 Hot Wheels Treasure Hunt Set MOC - Complete Set With Camaro

High Bid: $1,350.00
Bids: 1
Time Left:
3d 6h 55m


Hot wheels Speed Machines Lot Sale (90+ Pieces) All in Pristine Condition

High Bid: $1,225.00
Bids: 28
Time Left:
5d 7h 26m


HOT WHEELS 2018 MEA Christmas Party Car '55 Chevy Gasser Candy Cane Wonderland -

High Bid: $1,050.00
Bids: 4
Time Left:
4d 2h 5m


HOT WHEELS VINTAGE REDLINE 1969/70 "CUSTOM DODGE CHARGER" *PINK VHTF! BEAUTY

High Bid: $910.00
Bids: 28
Time Left:
7h 47m


SCARCE Hot Wheels Redline Olds 442 Pink / Rose w/ Original Button

High Bid: $910.00
Bids: 20
Time Left:
5d 20h 1m


Hot Wheels Redline Lot of 12 w/Case, Blister Pull Conditions , NM to Mint

High Bid: $900.00
Bids: 11
Time Left:
7d 19h 45m


1995 Hot Wheels Treasure Hunt #355 White '67 Camaro Mint on Card in Protecto

High Bid: $899.99
Bids: 1
Time Left:
5d 3h 8m


DTE 1971 HOT WHEELS REDLINE # 6467 METALLIC LT GREEN OLDS 442 W/WHITE INTERIOR

High Bid: $815.00
Bids: 18
Time Left:
2d 7h 4m


☆Hot Wheels Redline LIGHT BLUE LRW Custom Mustang 100% ORIGINAL Louver CLEAN!☆

High Bid: $780.00
Bids: 16
Time Left:
2d 7h 5m


DTE 1973 HOT WHEELS CHOPCYCLES # 4937 RARE BLUE/YELLOW SOURKRAUT 3-WHEELED BIKE

High Bid: $753.43
Bids: 18
Time Left:
2d 7h 42m


HOT WHEELS 1995 TREASURE HUNT # 3 '67 CAMARO VHTF!!!!

High Bid: $710.00
Bids: 14
Time Left:
4d 10h 45m


hot wheels redlines custom camaro

High Bid: $704.32
Bids: 26
Time Left:
3d 4h 32m


Custom Barracuda ORANGE HK RARE MOC Hot Wheels Redline Red line

High Bid: $676.00
Bids: 10
Time Left:
1d 7h 21m


2018 Hot Wheels Mainline Factory Sealed Set #638/1000

High Bid: $650.00
Bids: 1
Time Left:
2d 5h 45m


2018 Hot Wheels 50th Anniversary RLC HWC Mainline Factory Sealed Set

High Bid: $610.00
Bids: 3
Time Left:
2d 44m


Hot Wheels Redlines LOT OF 38 CARS Played With Some Great

High Bid: $600.00
Bids: 15
Time Left:
9h 44m


Hot Wheels RLC 2009 Real Riders '83 Chevy Silverado 1433/3000 excellent card

High Bid: $596.99
Bids: 3
Time Left:
5d 6h 50m


DTE 1968 HOT WHEELS REDLINE # 6205 METALLIC RED CUSTOM COUGAR W/WHITE INTERIOR

High Bid: $550.00
Bids: 29
Time Left:
2d 6h 58m


HOT WHEELS REDLINE NITTY GRITTY KITTY PROTOTYPE FROM LARRY WOOD COLLECTION

High Bid: $535.00
Bids: 19
Time Left:
3d 7h 36m


Hot Wheels 2018 HWC RLC Mainline Factory-Sealed Set - in hand #669 of 1,000 Made

High Bid: $520.00
Bids: 10
Time Left:
4d 20h 21m


HOT WHEELS REDLINE OLDS 442 BLUE

High Bid: $511.00
Bids: 29
Time Left:
9d 6h 55m


HOT WHEELS RLC 2018 SUPER TREASURE HUNT SET #1088 OF 1200

High Bid: $510.00
Bids: 16
Time Left:
4h 23m


Hot Wheels 2017 Employee Mattel MEA- MASQUERADE VW DRAG BUS, never opened. 

High Bid: $510.00
Bids: 2
Time Left:
4d 3h 47m


DTE 1971 HOT WHEELS REDLINE # 6461 METALLIC AQUA GRASS HOPPER W/BLACK INTERIOR

High Bid: $470.99
Bids: 38
Time Left:
2d 7h 9m


Hot Wheels Redline Bright Lime US Custom Camaro White Interior N Mint Condition

High Bid: $416.00
Bids: 12
Time Left:
2d 7h 45m